PROJECT: COLLECT FRESH AIR MILES
CLIENT: SUSTRANS
Sustrans is a leading UK charity working to enable people to travel by foot, bike or public transport for more of the journeys we/they make every day.
OBJECTIVE
To develop a set of characters and illustration style for use on 'Collect Fresh Air Miles' marketing materials. These were to publicise organised bike rides and walks, encouraging people to join in and be active.
